28: The Death of Day-of Coordination

Renee and Mindy dive back into a topic that is near and dear to Renee's heart: The Death of Day-of Coordination. This one is for our Wedding Planners! We talk about why DOC and MOC terminology is so damaging to your sales process, and what you can do to turn that around. Renee gives tips and tricks on how to position yourself as an Expert in your market, and how you can use Wedding Management to express your unique service offerings.