The only online certification course specifically for Wedding Planners who want to uplevel their service offerings, stop the foolishness of Day-of or Month-of and become the Rockstar they know they can be.
If you are tired of working long hours for low pay and lack of respect, this is the course for you.
You're an ambitious, smart, and hard-working Wedding Planner who is tired of working with Day-of-Coordination clients who expect the world, but often don't want to (or can't) pay for it.
You know you are meant for BIG THINGS in your business, but you need to increase your booking rate and your revenue to get to that next level.
Oh, and it might be nice to not have to work Every. Single. Weekend.
I feel you.
Whether you've been in business for one year or ten years, if you're ready to move away from DOC and MOC and serve your clients at a higher level, you're in the right place.
"The wedding management course was exactly what I was looking for. I was in a place in my business where I wanted to level up my offering but didn't know how. I wanted to be able to charge more, but also add more value to the client. Renee's course hit all the marks from how to create a wedding management service, to how to sell it, and how to price it. I highly recommend this course for new planners or planners looking to level up their service offerings. Renee has a no-nonsense and lighthearted teaching style that was easy and pleasant to follow. Definitely a great investment!"
- Jessica Foster, Jessica Foster Events
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Wedding Management 101 Online Course
BONUS! Private Members-Only Facebook Group with Q & A sessions
BONUS! How to Work with a VA Even When You're a Control Freak: A Guide for Wedding Planners
Wedding Management Certification Course, Certificate & Badge
Module One is all about The Basics: How to Talk About Wedding Management, What to Offer in your Wedding Management Package, What's the Deal with Partial Planning, and Designing Your Proposal of Services.
Module Two teaches you how to take action to bring your newly designed Wedding Management package to your clients. We talk about launching your new service offering, SEO, Mastering Sales Language, How to Sell Management + Micro-Weddings, and How to Navigate the Inquiry Process.
Oh, we're gonna talk about the money, honey!
Module Three tackles your Money Mindset, Pricing Mistakes You're Making, Pricing Strategies, A Little Bit of Math (Pricing Workbook) as well as what to charge to add Design Services to your Management package, and a special new lesson all about Pricing in the time of COVID.
In Module Four, we flesh out your Workflow, address Client Onboarding, and Tips & Tricks for Wedding Day Success.
"Renee is my mentor though she doesn't know it.
Her Wedding Management course TRIPLED my business.
She is MY Mindy Weiss."
- Jackie Chaban, Wedding Planner
The last two years, as we all know, have been kind of a sh*t show. (No, this isn't the secret.)
Despite the fact that the wedding industry is in a state of flux, I've been getting DOZENS of emails a week (EACH WEEK!) from new and aspiring Wedding Planners who want to do what we do. The pandemic, and the layoffs that have resulted from it, are going to mean an increase in the "newbie Planners" in your market.
It's going to be CRUCIAL now, and into 2022 that we not only know how to sell, but also know to maximize each service offering, and stand out as an expert amongst a sea of eager *and undercharging* newbies.
That is what Wedding Management 101 will do for you.
"Renee breaks down each module in digestible pieces that are fun to listen to and learn from. The amount of information I came away with is incredible. Leaving a larger company to start my own and work with my ideal clients has been nerve-racking but exhilarating, and this gave me the know-how and power I needed to properly attract and take care of all clients."
- Stephanie, Revel Together
I planed my first wedding, for a friend, fourteen years ago. I started Moxie Bright Events eight years ago. Four years ago I started speaking out against Day-of Coordination as a standard in our industry. Day-of-Coordination is a unicorn, it doesn't exist.
I'm just like you - out there working the 12-15 hour wedding days - only I've cracked the code on Coordination - and now I want to teach you what I know.
Wedding Management 101 is the ONLY program of its kind that…
1. Teaches you how to uplevel your service offerings to serve your clients more authentically
2. While making more money
3. To build a sustainable business
4. That actually turns a profit
5. And gives you more weekends off
So if you’re ready to finally say goodbye to Day-Of-Coordination and say hello to more ease, more money, more authority, and a better business...
Wedding Management 101 - $1500 value
Total Value: $2429
"Taking this course at this time was one of the best decisions I made. The investment is truly that, you are investing in you and your business and it is worth it if you follow the course and do the work. I was already selling Event/Wedding Management and steadily increased my pricing but I was never confident or even organized in my delivery or sales pitch because I didn't know or have the tools to explain it to the potential client. Two things made this so valuable for me and a great investment: ROI-I booked a few clients after this course and was able to sell to people that at first might have passed if I could tell them why there was no such thing as DOC and the fact that she provides real content with homework and not just fluff. Get in the FB group and be present on the lives or replay, they are such an added value because you can ask questions and connect with other planners. Thank you Renée, you are a Rockstar! "
- Mandi Nack, A Sparkling Event
If you don't see your question here, feel free to reach out at [email protected]
The course begins ASAP! You have access to the whole course right away, and you also receive any future updates we make to the program!
You have access to this material for the lifetime of the course. Although we would love for you to work through the program with us, week-by-week, we know that isn't always possible. So, you can go at your own pace!
Yes! I WISH I had this course when I was in my first year of Planning! This material is suitable for every experience level because the work within is custom to you and your business.
For the Thanksgiving Weekend sale, we are not offering a payment plan.
Renée Dalo is a Wedding & Event Planner, Wedding Industry Educator, Podcast Host & Public Speaker. Her weekly podcast, Talk with Renee Dalo is listened to by thousands of creatives each week and can be found anywhere you listen to podcasts. She is the creator of Wedding Management 101, an online certification course for Wedding Planners who want to uplevel their DOC package, and she will never stop yelling about how Day-Of Coordination isn't really a thing we should be selling. Renée has also created several other online courses for Wedding Pros: Offboarding for Success, Conquer Your Consult, and Biz*ish, a yearly goal-setting workshop that starts each year off exceptionally.
During the pandemic, Renee created the Profitable Pro Bundle, an affordable educational resource for the wedding industry during one of its toughest seasons.
You can frequently find Renee on stage at Wedding MBA, Alt Summit, and The Special Event, to name a few. In 2021, Renee was named one of the Top 500 Most Influential Event Professionals in the United States by BizBash. She has also been awarded a 20 On the Rise Award from Honeybook, Gusto & Peerspace.